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Real Estate News and Information

Agent Advice

Real Estate Marketing to Millennials

Marketing to millennials has become the hot topic as millennials have an annual buying power estimated over $200 billion. With the age bracket of millennials falling between 18-34 years old, they are diving into the real estate market looking to lease or purchase property. To attract the attention of the millennial market, real estate agents must branch away from traditional techniques and use social media to gain traction within this age bracket. Continue reading ...

Agent Advice

The Basics of Building Your Personal Brand in Real Estate

In the digital age of social media, cultivating a strong personal brand has become essential for the success of your business. Developing your personal brand generates awareness for your services, and helps promote your business within your community. By following the easy steps listed below, you can craft your personal brand to give yourself a competitive edge in the real estate industry. Continue reading ...